“Be Wrong at the Start to Be Right at the End”
The Disruptive Age: Thriving in an Era of Constant Change
Norman was bothered by his analysis and tried to find examples that refuted this conclusion: he failed. Every radical innovation he investigated was done without design research, without careful analysis of a person’s or even a society’s needs. — Norman D., Verganti R. (2012) Incremental and Radical innovation (via Incremental and Radical Innovation: can User Centered Design help? • Intense Minimalism)
1. Follow Your Curiosity “I have no special talent. I am only passionately curious.”
2. Perseverance is Priceless “It’s not that I’m so smart; it’s just that I stay with problems longer.”
3. Focus on the Present “Any man who can drive safely while kissing a pretty girl is simply not giving the kiss the attention it deserves.”
4. The Imagination is Powerful “Imagination is everything. It is the preview of life’s coming attractions. Imagination is more important than knowledge.”
5. Make Mistakes “A person who never made a mistake never tried anything new.”
6. Live in the Moment “I never think of the future – it comes soon enough.”
7. Create Value “Strive not to be a success, but rather to be of value.”
8. Don’t be repetitive “Insanity: doing the same thing over and over again and expecting different results.”
9. Knowledge Comes From Experience “Information is not knowledge. The only source of knowledge is experience.”
10. Learn the Rules and Then Play Better “You have to learn the rules of the game. And then you have to play better than anyone else.”
The food chain of capital
Without seed and angels, a very large amount of new entrepreneurs don’t make it in bridging the death valley of cash burn and demotivation of starting up.
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